Three children wearing 'The Sweet Countryside Collection' pajamas standing next to a hay bale with a chicken.
Woman and child in pink pajamas lying on a pink blanket with promotional text overlay.
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  • Double Diamond icon
    Award winning designs
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    Quality Luxe Päpook™ Viscose from Bamboo Fabric
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    4X stretchier than cotton
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    Loved by 1 Million+ parents
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    Thoughtfully created essentials

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Designed for Style. Made for Comfort.

Best Selling Patoo® Blankets

Best Selling Patoo® Blankets


seven young girls wearing various Disney princess-themed dresses laying down holding hands on pink floor

Disney Princesses

Nursery

Nursery

Women's Pajamas & Robes

Women's Pajamas & Robes

Buy 3, Save 20%: Pajama Bundles

Buy 3, Save 20%: Pajama Bundles

The Cocktail Capsule

The Cocktail Capsule

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  • "The celeb-loved line of childrenswear."

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  • "A go-to gift for new mothers and mothers-to-be."

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  • "Everybody’s favorite mommy-and-me clothing line."

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  • "This brand is certainly causing plenty of buzz in Hollywood."

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Shop By Design

Pink circular fabric swatch on a light gray background

Cotton Crinkle

Round fabric patch with chicken and leaf pattern on a white background

Jo

Pink fabric with strawberry and daisy pattern

Penny

Green and white striped fabric on a white background

Strawberry Stripe

Round fabric swatch with colorful floral pattern on a white background

Daisy

Play Ball

Play Ball

Gina

Gina

circle swatch of dog patterned print

Posh Puppies

Teddy Freddy

Teddy Freddy

Round swatch with a colorful design featuring rabbits, flowers, and a watering can on a pink background.

Peter Rabbit™

Round fabric swatch with Peter Rabbit pattern on a light blue background

Peter Rabbit™

circle swatch bamboo viscose strawberry checkered print on a white background

Sweet Strawberries

circle swatch of blue bamboo viscose bubble

Louis

Round fabric swatch with mouse and strawberry pattern on a white background

Country Mouse

Round fabric swatch with goose pattern on a light purple background

Goose Blossoms

Pattern of lanterns, stars, and crescent moons on a white background

Noor

Floral pattern with pink flowers and blue ribbons on a white background

Josephine

Pattern of pink roses with green leaves on a white background

Annabeth

Antoinette

Antoinette

Briar

Briar

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Explore Our Collections

SHOP BY AGE
SHOP COLLABORATIONS
SHOP FAMILY MATCHING
Infants

Infants

Preemie - 24 Months. Soft essentials for delicate skin.

Little Kids

Little Kids

2T to 6T. Buttery soft styles for playful days and restful nights.

Young girl wearing a pink floral pajama set sitting on a bed.

Big Kids

7Y to 12Y. Crafted for big adventures and all-day comfort.

Adults

Adults

XS-3XL. Match with your little ones in cozy sleep essentials and luxe loungewear.

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Peter Rabbit™

Peter Rabbit™

A storybook favorite comes to life with the Peter Rabbit™ print, made for sweet everyday wear.

Woman and two children in matching pink pajamas with a bow pattern on a light gray background.

Disney® Valentine's Day

Inspired by Disney’s iconic best friends. Soft, sweet, and bow-tiful!

Young girl in a blue Disney-inspired velour dress with a tiara, standing outdoors with colorful chairs around her.

Disney® Princesses

Made for magic moments, shop our twirl-worthy dresses fit for a princess

Three young girls in different Flower Fairies themed dresses with butterfly wings standing in a forest.

Flower Fairies™

Buttery-soft, stretchy, and breathable styles that add magic to every moment.

Woman and two children in matching pajamas on a pink background

Gossip Girl™

Spotted: a new collection, perfect for your next rewatch!

four young girls wearing Harry Potter themed school uniforms with white background

Harry Potter™

Show off your Hogwarts House pride!

Two babies in floral outfits lying on a crib with toys, surrounded by a colorful crib sheet.

Disney®

Discover enchanting collections inspired by Disney characters.

four young boys wearing various Marvel superhero themed print pajama sets

Marvel™

Unleash your inner hero with unstoppable styles for every Marvel fan!

Family of four wearing matching pajamas with a colorful pattern on a light blue background

The Office™

Buttery-soft and inspired by iconic moments. It’s better than Pretzel Day!

Family wearing matching pajamas with a map of San Francisco on the floor

Seinfeld™

A show about nothing, but pajamas that are everything!

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Woman and two children wearing matching pink pajamas against a pink background

Mommy & Me

Make memories in matching loungewear, sleepwear, and dresses.

Man and child wearing matching pajamas with a pattern on a light blue background

Daddy & Me

Matching loungewear and sleepwear.

Two children in matching pink dresses holding a large pink heart against a pink background

Sibling Matching

Matching sibling outfits for your “peanuts” in a pod.

Family of four wearing matching pajamas with a cookie pattern on a beige background

Full Family Matching

Make it a family affair. Picture perfect outfits for peanuts of all ages.

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Over 1 Million Happy Peanuts & Counting!

  • two infant girls wearing pink Hello Kitty themed print one pieces with pink bow headbands
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    The cutest print and color!

    High quality and great value! Loved the cute hello kitty print and color. Super soft and cozy!

    Samantha
  • girl in blue one piece and blue headband
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    Gorgeous

    This product is beautiful. All the products are made so well. So comfortable and wash perfectly.

    Theresa
  • boy in teddy bear print romper
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    We Are Addicted

    The clothing stretches so my peanut doesn’t grow out of it as fast as normal clothing.

    Nichole
  • 2 girls in matching floral dress
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    Too Good!

    This babydoll dress is too cute! It’s so flowy, my daughter LOVES to twirl in it!

    Karen
  • girl in tulle dress at beach crouching on sand
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    Amazing Fabric

    Thank you for making a breathable fabric that feels cool even on the hottest days.

    Erica
Young girl wearing a blue and white patterned one piece on a white couch.

Päpook Viscose from Bamboo

Meaning soft in Armenian, Päpook® is the perfect word to describe our signature luxe fabric. Our custom milled viscose from bamboo is lightweight, breathable and stretches to grow with your peanut.

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Meet Our Founder

  • Mother of Two
  • Frenchie Mom of Three (Olive, Frankie & Lucy)
  • LA Born and Raised
  • Armenian
  • Lover of Anything Floral
Read Fiona's Story
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  • two toddlers wearing one pieces
  • young girl wearing pink chef hat and apron with floral pajamas
  • two young boys wearing Buzz Lightyear themed print pajamas outdoors
  • three infants wearing matching cowboy desert themed print one pieces
  • mother holding infant wearing matching floral print pajamas
  • siblings laying down together wearing matching blue bow themed print outfits
  • young girl wearing teal princess themed tulle jumpsuit and mickey mouse hat and bubble wand
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The Posh Promise

Every month, we're proud to donate the softest essentials to families at Children's Hospital Los Angeles, one of the nation's leading children's hospitals.