Behind the Scenes of our Hello Kitty® x Posh Peanut Collab

By: Brooke Hamilton

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We are so excited that we had the opportunity to bring back our friend, Hello Kitty®, for the fourth time! The springtime collection celebrated friendship with Hello Kitty and her best friend, My Melody™! Featuring darling unicorns and pastel blooms, this adorable collection included everything you and your bestie needed for spring! Let’s take a peek behind the Posh turquoise curtain for a closer look at this super cute collab! 


Hello Kitty x Posh Peanut History

Did you know that  Hello Kitty was our very first collaboration ever? We launched our initial collab in the summer of 2021 - and we soon realized you all love Hello Kitty just as much as we do! Since then, we collaborated with Hello Kitty and Sanrio for a Halloween collection in 2022, and just recently this past Christmas.


Our founder, Fiona, loves Hello Kitty; and it was one of her favorite characters growing up. When we launched our first collab, Fiona said, “If you know me you know how much I love Hello Kitty. From my daughters room to buying Sanrio pens and stationery till this day. It’s so nostalgic and incredibly humbling to know that as a kid I would make my mom take me to the Sanrio store to get all the stamps on the punch card to win the next prize. I still have a woven basket I won in 1994 when my punch card was filled. I hope you love our first collab!” Creating a collection of the cutest Hello Kitty clothes for kids is truly a dream come true for Fiona. 


babies in hello kitty one pieces

A Look at the Collection

We leaned into fresh pastel colors and flowers for these designs to embrace the spring season. Hello Kitty wears a darling checked dress, flowers in her ears, and she also brought a friend! My Melody, Hello Kitty’s best friend, joined us for the first time ever! 


From darling tank tops to flutter sleeve bubble rompers and cozy sweatshirts to travel accessories, this collection of Hello Kitty toddler clothes was too cute! We launched two new updated styles to embrace Hello Kitty’s iconic charm. We couldn’t pass up the opportunity to add Hello Kitty’s iconic ears and bow on our signature cozy turban and the French Terry Ruffled Zip Jacket hood! Of course, we made the comfiest Hello Kitty pajamas and a darling Hello Kitty dress with layers of soft tulle.

hello kitty backpacks

Final Thoughts

Hello Kitty continues to inspire the next generation of littles with her charming red bow, darling features, and the quest to always make new friends wherever she goes. We think that Hello Kitty, Posh Peanut, and spring flowers are a match made in heaven! Our aim for this Hello Kitty clothing collection was, like Hello Kitty, to celebrate friendship and embrace the beauty of spring. We are so excited you all loved this charmingly sweet collection as much as we did!


Please share your photos with us in the Posh Mama VIP Facebook Group and Instagram! Don’t forget to tag us so we can see your little peanuts in these prints!


Tell us, do you love Hello Kitty? What other collabs would you love to see in the future? We can’t wait to hear from you! 

girls in hello kitty tulle dresses